Growth Desk · September 7, 2026 · tax-base measurement
Greenwood should keep an outside-revenue lead log before chasing bigger projects
Greenwood has no shortage of economic-development ideas: film locations, photo weekends, food products, trades shops, EV stops, family relocation, recreation visitors and small clean-work spaces. The missing first tool is simpler: one shared outside-revenue lead log that records who is actually asking about Greenwood, what they need, and whether the inquiry could bring money from outside the residential tax base.
This is a proposal and measurement brief, not an official City plan. The point is to avoid choosing the next big project by anecdote. Before spending staff time or grant-writing effort, Greenwood can track real leads from visitors, founders, business buyers, remote workers, film/creative contacts, trades operators, event organizers and investors.
Why a lead log belongs before a big campaign
The Province of B.C. publishes economic-development and investment-readiness material for communities, including resources around market attraction, land development, business retention, diversification, partnerships and investment attraction. Destination BC frames destination development as a discipline that aligns experiences, services, infrastructure and partners before marketing. Community Futures Boundary is a regional doorway for business financing and coaching. Osoyoos shows a nearby small-community example of speaking directly to relocation and investment audiences, while Tulsa Remote and MakeMyMove show outside examples of communities packaging relocation offers for remote workers and job seekers.
The lesson for Greenwood is not to copy another town’s incentive program. The lesson is to capture the demand signal. If a family, founder, photo group, production assistant, trades shop, food producer or investor asks about Greenwood, that inquiry should not disappear into a private message or one-off conversation.
What the log should track
- Lead type: visitor, returning visitor, film or photo inquiry, business buyer, remote worker, founder, contractor, light-industrial user, recreation group, event lead or investor.
- Outside-money link: room nights, meals, fuel, local products, commercial lease, contractor work, equipment purchase, grant partner, non-residential assessment potential or school/family stability.
- Need stated: space, zoning, school contact, broadband, parking, washroom, power, water/sewer, accommodation, storage, repair service, business financing, local supplier or City permit pathway.
- Source and permission: public form, email, event conversation, phone call, visitor-centre referral, business referral or social lead, with clear consent before naming anyone publicly.
- Next action: send links, ask a City/Community Futures question, connect to a business, verify a property, add to a future article, or close as not a fit.
Tax-base lens
Greenwood’s residential tax-base pressure will not be solved by counting clicks. But clicks, calls and emails can show which ideas deserve work. Ten serious accommodation or food-spending leads support a visitor package. Three business-buyer questions support a succession file. Repeated shop-space questions support an investor-ready space inventory. Film or photo inquiries support a location/service sheet. Remote-worker and family inquiries support a relocation landing page with school, housing, broadband and service links.
The log should separate direct municipal revenue from broader outside spending. A visitor meal or room night is not the same as new non-residential assessment. A founder inquiry is not a new business. A grant doorway is not grant approval. Still, repeated verified inquiries can help local partners decide where a modest public page, printed sheet, property list, workshop or grant application is worth the effort.
A low-cost first version
Start with a spreadsheet, a public “send a growth lead” email link, and one monthly count: how many outside-revenue leads arrived, what category they fit, what obstacle stopped them, and what local contact would have helped. The categories should match Greenwood’s actual assets: Highway 3, the U.S. border, Grand Forks and Osoyoos corridors, heritage streetscape, school, lower-cost real estate, water and service capacity questions, nature/recreation, small-city identity and local businesses willing to respond.
After three months, publish a plain-language summary without private names: which leads were visitor-facing, which were business-facing, which needed property or zoning facts, which needed school/family information, and which were not realistic. That makes the Growth Desk less promotional and more useful.
Constraints to keep visible
A lead log does not replace City planning, zoning review, infrastructure checks, property-owner consent, fire-season safety, water/sewer capacity, insurance, business licensing or staff capacity. It also must not become a public list of private prospects. Treat the log as an editorial and partner-readiness tool: enough detail to learn from demand, not enough to expose people or imply approvals.
Thirty-day next step
Build the first one-page lead form and ask five local partners to test it: one accommodation or visitor contact, one Community Futures/business-support contact, one school/family-service contact, one property or realtor contact and one City contact who can route permit or infrastructure questions. If the leads are weak, Greenwood learns that better source pages are needed. If the leads are strong, Greenwood has evidence before asking residents to support the next larger project.
What Chris or local partners can send
This file would improve with a preferred City contact for business/permitting questions, Community Futures contact name, local accommodation and restaurant contacts, school/family-service links, realtor or commercial-space leads, visitor-centre referral notes, and a simple way for local businesses to report “someone asked about investing, visiting, filming or moving here.”
Sources checked
- Province of B.C. — Economic development
- Province of B.C. — Economic Development Services
- Province of B.C. — Prepare for Business Investment and Land Development
- Destination BC — Destination Development
- Community Futures Boundary
- City of Greenwood — Business Directory
- City of Greenwood — Tourism & Visitors
- Town of Osoyoos — Relocate & Invest
- Tulsa Remote
- MakeMyMove